Vendor Spotlight: Lasso Safe

Lasso Safe is an independent verification program and the globally recognized standard for the research, education, and certification of high-performance youth, amateur, and Olympic sport communities.

According to the official Lasso Safe website, in 2010, Pamela Minix and Luis Hernandez began developing sport community performance science in collaboration with Olympians, international sport center owners, governing officials, sport scientists, and childhood trauma health care professionals. Together, Minix and Hernandez shared ideas of an open and balanced coalition spanning the entire sport industry and for a high-performance rating system, which later became Lasso Safe Certified.

Lasso Safe Certified is a program that measures and defines what high performance sporting environments meant, and to provide a road map for developing lasting, championship sport communities. Through Lasso Safe Certified, they established a standard—a universally agreed upon holistic system for unified business and athlete triumph.

In addition to Lasso Safe Certified, a rating system based on the safety of athletes who partake in these environments, was born. Through a series of classes, coursework, and site visits, centers have the ability to become certified, and then advance to bronze, silver, and then gold status.

When Minix and Hernandez started, there was no defined safety and profitability movement to gauge the safeness of sports performance facilities. There was no way to know if a center was truly high performance, and no agreed upon guidelines to help those who wanted to lead safe centers.

Thus, the Lasso Safe Rating System came into play. The system is a way to measure safe centers and to provide a roadmap for developing a truly high-performance culture that prospers through equality and excellence.

With Lasso Safe, Minix and Hernandez created a simple, metrics-based system, to define what a safe community is. Lasso Safe then created a baseline–a universally agreed upon holistic system of metrics for reducing emotional, physical, and sexual abuse, and promoting athlete safety, higher performance, and expanded athletic careers. The program was then embraced by a collective group of leaders including sport psychologists, athletic champions, non-profits, sport medicine doctors, sports officials. Afterwards, work began certifying multi-sport facilities, sports complexes, collegiate programs, youth and amateur programs, host counties, recreational venues, and professional training centers.

To be Lasso Safe Certified, means to be a part of the most trusted sport community rating system in the world. Available for virtually all sport community types, Lasso Safe provides a framework for safe, healthy, highly respected, and cost-saving sport communities. Lasso Safe certification is a globally recognized symbol of achievement in sport health/wellbeing, empowerment, and leadership.

As of today, there are more than 500 facilities and contributors to Lasso Safe’s programs nationwide.

To know just how important a program like Lasso Safe is, check out these facts regarding the youth sports industry below.

  1. 35 million youth partake in county sports each year in the United States.
  2. 75 percent of these youth athletes are verbally abused.
  3. Translated, that means 27 million children under the age of 13 each year are being yelled at by an adult coach.
  4. 70 percent of these youth athletes drop out before reaching the age of 13. The most common reason why so many children drop out is because “it is not fun anymore.” Instilling programs such as Lasso Safe and becoming Lasso Safe Certified means this number will go down since protecting athletes means retention.
  5. Eating disorders are now beginning in youths as young as 11, with nearly 10 out of every 100 battling a disorder.
  6. Several athletes have come forward with statements on their eating disorders. Many say that “intense coaching and body shaming” were the prime reason.
  7. Afterwards, several of the same athletes are in treatment facilities for their eating disorder.
  8. Several facilities and programs ran by coaches nationwide have been shut down to due athlete negligence and abuse.