Features

How to keep youth athletes coming back to youth sports camps

Today’s organizers must go beyond drills and scrimmages to deliver something more to attract Gen Z: a sense of belonging, shared values, and standout experiences. The key to long-term success lies in building a camp culture that athletes—and their families—want to be a part of. Here’s what you need to know about creating that culture and how to keep young athletes coming back year after year.

How to run a fun (and successful) pickleball event

Pickleball may have started as a quirky backyard mashup of tennis, ping pong, and badminton, but these days, it’s commanding center court. With millions of players nationwide, a surge in pro tournaments, and even smartwatches recognizing it as a top workout, pickleball isn’t just having a moment—it’s defining one. 

Pro tips on planning a football film festival

To find out what it takes to run a successful sports film festival, we sought the advice of Greg Lalas, co-founder of the Kicking + Screening Soccer Film Festival, and Aron Phillips, who spearheaded the SLAM Film Festival. Here’s what they had to say.

What the growth of lacrosse means for sports tourism

Thanks to increased visibility, expanding youth programs, and a new generation of advocates, the sport is evolving from an emerging interest into a sought-after tournament opportunity nationwide.

Top 10 Soccer & Lacrosse Facilities

Every year, we look forward to our annual Soccer & Lacrosse Facilities Contest. SportsEvents hosts a digital contest featuring several top soccer and lacrosse facilities nationwide.

The many faces of amateur soccer

While soccer is the most watched and played sport globally, Americans have often considered it a kids’ game. However, that’s in the past. Now, soccer is growing to be more than a youth sport in the U.S.

Polo charges into the mainstream

If your image of polo involves King Charles or Prince William on horseback, you may be royally wrong—at least in part.

How to maximize your multimedia advertising

From social media strategies and digital wallet passes to programmatic advertising, industry experts are uncovering the most innovative ways to maximize ad impact in the sports and events space.