Think local, invite global: How smaller communities can compete for big sporting events
February 16, 2024
When it comes to attracting and hosting big sporting events, smaller communities are proving they don’t have to sit on the sidelines.
Game Plans
Frisco, Texas, is Built for the Big Leagues
Sponsored
Frisco, Texas, is Sports City USA. Here, business and sports are a winning combination, creating unparalleled opportunities.
Co-produced events invite all athletes to join the games
June 7, 2023
Nationwide, communities and organizations are realizing the value of co-produced sports events that create opportunities for athletes with disabilities.
Kickball: All grown up
May 10, 2023
A family friend once asked Arion Herbert and his wife Erika if they had ever watched kickball. Yes, kickball—the game most people played as kids on the playground. The thought of a professional version of the game never occurred to the Herberts.
The Game Plan: Small markets, big on sports
March 10, 2023
Despite their size, small- and mid-sized cities often offer richly diverse sports opportunities, along with all the amenities needed to keep athletes entertained during their visit.
Sports internships are giving students an edge
February 16, 2023
Each year, students join sports organizations and facilities to gain valuable experience and provide manpower. From professional teams to home-town recreation departments, interns fill out the rosters to keep the wheels turning in these organizations.
Keeping annual events fresh and relevant
January 16, 2023
While major sporting events often produce a large economic impact, smaller and more “down-home” events are just as consistent. However, annual events also present a huge challenge—keeping the event fresh, interesting year after year, and drawing in visitors from the same crowd as previous years.
Hitting the Cycle with Youth, Amateur, and Professional Leagues
October 15, 2022
If you go to a travel baseball game in 2022, chances are you will run into a player or a team who has trained at an exclusive baseball academy.
Maximize Your Marketing Efforts to Achieve the Ultimate Publicity
August 18, 2021
It takes a lot of work to organize and plan a sporting event of any size. But, even if the planning is perfect, it does not guarantee attendees will want to partake.
Planner Do’s and Don’ts
January 27, 2020
Planning for trail and mountain running events or football championships involves unpredictable weather, communication considerations and safety first. By Sherri MiddletonThe task of planning a sporting event offers unique challenges depending on the activity, but commonalities also exist. In this special feature, Nancy Hobbs, executive director of the
Transportation & Logistics: A Thorough Game Plan Is Essential For Smooth Team Travel
March 11, 2019
By John Torsiello
Coaches and managers spend hours devising game plans prior to their teams playing an opponent. The same can be said about the carriers who shuttle those teams to and from events. Just ask Ginnie Whitlock, an operations manager for Athletic Transportation Services.
“When we work with …
